Beasley reveals URL’s Summer Madness 16 And NOME 16 plans, gives major updates on Murda Mook vs Tsu Surf and Loaded Lux vs Hitman Holla—then Arsonal crashes the interview and completely takes over!
Following URL Civil War, Beasley sits down with Knowledge Tha God of HipHopIsReal to discuss the future of URL and the mega-battles the culture is demanding. Beasley confirms that Summer Madness will happen before NOME and says major announcements are coming soon.
Beasley also reveals that URL is actively working toward Murda Mook vs Tsu Surf, confirms Surf wants to battle again and explains when the highly anticipated matchup could realistically happen.
The conversation then turns to Loaded Lux vs Hitman Holla. Beasley reveals that he spoke with Hitman that same morning, reacts to the diss-track war and breaks down the business required to make one of battle rap’s biggest possible battles happen.
Beasley gets brutally honest about the current state of the culture, explaining why battle rap does not have a talent problem—it has a monetization problem. He addresses the death of pay-per-view, stolen streams, major artists charging URL higher prices and why financing mega-events has become more difficult.
Then Arsonal crashes the interview, jokes about replacing Smack as URL’s host, responds to criticism from battle rap fans and joins a heated conversation surrounding Summer Madness, Shotgun Suge, Mackk Myron and Qleen Paper.
Also discussed:
• URL Summer Madness announcements
• NOME happening after Summer Madness
• Murda Mook vs Tsu Surf
• Loaded Lux vs Hitman Holla
• Surf’s return to battle rap
• Beasley’s conversation with Hitman
• URL’s pay-per-view and monetization problem
• The possible return of URL exclusivity
• Arsonal replacing Smack as Civil War host
• Arsonal responding to criticism from fans
• Muwop’s URL debut
• Ace Amin vs JC
• Klutch vs Chef Trez
• Arsonal & Shotgun Suge vs Mackk Myron & Qleen Paper
• J Mills vs DNA
• Loso vs Swamp
Which mega-battle should URL make first: Murda Mook vs Tsu Surf or Loaded Lux vs Hitman Holla?
Would you pay a higher ticket price to guarantee these major battles happen?
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