Ice Cube REVEALS the untold story behind nearly leaving his record label and shares profound insights on longevity in hip-hop. In this exclusive interview, the legendary rapper opens up about working with Eazy-E, his approach to maintaining quality music decades into his career, and the power of forgiveness in the industry.
Cube discusses his reconciliation with B-Real, breaks down his creative process, and reveals why he considers his work “fun” rather than just business. The NWA co-founder also shares a surprising story about being denied entry to his own album release party and offers wisdom on selecting business partners.
Plus, hear Cube’s perspective on his new album “Man Down” and why he believes it’s some of his best work yet. Join Sway and the morning show team for this raw, unfiltered conversation with one of hip-hop’s most influential voices.
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CHAPTERS:
00:00 – Introduction
01:45 – Tracy G
06:29 – Ice Cube
14:55 – Ice Cube’s Team Selection
18:15 – Ice Cube’s Vision and Goals
21:08 – Lessons from Eazy-E
28:48 – Impact of Gangster Rap on Community
36:08 – Ice Cube – Are We There Yet 2
40:00 – Ice Cube and B-Real Reconciliation
44:23 – Collaborating for Success
51:14 – Importance of Forgiveness
58:08 – No Smut Cap (feat. [Artist])
1:01:00 – Ice Cube’s Career Regrets
1:02:24 – Goddess of the West Performance
1:06:28 – Ice Cube’s Creative Process Insights
1:10:17 – Man Down: Ice Cube’s New Project
1:11:47 – Billionaire’s Plaque Presentation to SiriusXM and Pandora
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About SWAY’s UNIVERSE
Exclusive interviews from Sway Calloway and the Sway In The Morning/ SwaysUniverse.com team with some of today’s biggest celebrities, like Kevin Hart, Kanye West, Eminem, Usher, Jessica Alba, Steve Aoki, Torey Lanez, Julia Stiles and so much more.
Ice Cube: From NWA Drama to 2 Billion Streams 🏆
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